Luxury Watch Brands Get Hip With iPhone Applications

2009 is shaping up to be the year that manufacturers of high-end watches are trying out new ways to market their products “a like the iPhone” is the venue of choice.

Bell & Ross has released their own iPhone apps that have higher-end features than other.

Let’s have a look at some of the applications.

Bell & Ross was the first luxury watch company to launch an iPhone app , and it’s the most basic.

The app can tell time, and you can use your phone’s shake to charge the watch’s automatic winding. There are many Bell & Ross watches that can be downloadedand have a choice of different colors and designs. Visit:-

Bell & Ross creates watches that are high-end for professionals, such as deep sea divers and air force pilots as well as anti-mine teams in the military. Their watch’s design is built around the dashboard which all professionals rely upon. Design takes precedence over the functionality. That’s why “the fundamental is not sabotaged by unnecessary.”

Breitling was the second app to be released and, taken in comparison to the iPhone apps that followed is pretty basic in terms of its features.

The Breitling approach is different than Bell & Ross’s, in that it emphasizes one watch, rather than the entire brand. The Breitling app is focused on a single watch: the company’s most recent chronograph model, called the Chronomat BO1.

The application provides an extremely detailed and precise description of the Chronomat BO1, including technical details, videos, and 360deg views of the watch. The configurator lets you see hundreds of customized models. The person can locate the closest Breitling authorized retailer with the help of an automated point-of-sale system. The possibilities are endless when Piaget launches its iPhone application.

The Piaget application is designed specifically for one watch; the Polo FortyFive Chronograph GMT. This watch is new for Piaget and Piaget wants all to know about it. The PoloFortyFive luxury sports watch is named for the time a polo match takes. It is a combination of the use of titanium, injected rubber, and steel. The case measures 45mm in diameter and is made from titanium. It has an elegant silver dial and index markers. A strap made of rubber with steel hinges as well as a buckle is also available. The automatic movement is manufactured in-house and features a flyback chronograph and a second time zone GMT function as well as sweep seconds and a large date complications. The bracelet is made of titanium, stainless steel, and rubber.

Piaget has recently given one of these Polo 45 Chronographs Fernando Torres, the well recognized Spanish soccer player for both the Liverpool and Spanish national teams, to facilitate the image that Piaget is also an excellent sports watch.

Like the actual watch, which is quite handsome and elegant and stylish, the iPhone application offers the user an appealing method of determining what time it is, while also being able to determine independent intervals of time. The application mimics the functions of the watch’s flyback and allows the user to begin a new time sequence, without needing to stop the central chronograph hand.

Like all other brands of luxury watches, there is the “localization” feature that lets users locate the nearest Piaget boutique.

Jaeger LeCoultre is the last application that was reviewed. Jaeger is taking the entire iPhone app concept to new heights.

The Jaeger-LeCoultre website describes the application as: is described asfollows “Driven by a passion for technological advancements in the field of horology and devoted to its avant-garde style, Jaeger-LeCoultre is opening the first iPhone watchmaking initiation school.”

Yes. Online classes are available to understand how Jaeger creates some of its most popular watches, like the reverse Squadra. Six classes are available to pick from. The classes will instruct and practice various techniques, such as making a chronograph, embellishing and jewelling the movement, polishing and polishing, engraving, and gem-setting.

The most appealing and attractive aspect of the Jaeger-LeCoultre app? If you download it, take the class and do well you’ll be entered into a drawing which will determine the winner and then sent on a trip to Switzerland to experience the Jaeger manufacture.

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